The Choice Is Yours!
In 2010, the IIABA national Board of Directors approved a very significant initiative that will usher in a new era for association members, consumers and the insurance industry at large. After concluding that a strong national consumer brand is fundamental to the success of members, the decision was made to have ALL agency members support Trusted Choice®. As of September 2011, Trusted Choice® is now a member benefit to ALL Illinois member agencies at no additional cost!
While the program is being offered as a member benefit, agencies new to participation in Trusted Choice® will need to sign the Trusted Choice® License Agreement, which includes the Pledge of Performance, as has always been the case. Trusted Choice® members will be able to utilize special Trusted Choice® logos and all of the marketing, advertising, and customer service tools available. Your use of and affiliation with the Trusted Choice® logo will allow you to tap into millions of dollars of advertising being spent to promote Trusted Choice® independent insurance agents. Recognizing this important benefit, many members are opting to join Trusted Choice® now at drastically reduced rates so that they can begin branding their agency prior to a statewide advertising campaign being rolled out in Illinois next fall.
Benefits of Living the Trusted Choice® Brand
Trusted Choice® Company Participants
Trusted Choice® Advertising Campaign
Phase I of the Advertising Campaign is complete. The association produced a state-specific Trusted Choice® "Pledge of Performance," commercial that was tagged with member information.
Click here for details on the campaign.
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Trusted Choice® Application
Trusted Choice® is now a member benefit, there is no extra cost to be a Trusted Choice® agency. To sign up, click here.
All Trusted Choice® members agree to abide by the License Agreement.
Trusted Choice® Marketing Reimbursement Program
Click here to see how the IIA of IL can help.
Important Links on TrustedChoice.com:
Agent/Brokers: www.trustedchoice.com/agents
State Associations: www.trustedchoice.com/states
MRP: www.trustedchoice.com/mrp
Logos and Usage Guidelines: www.trustedchoice.com/logo
Frequently Asked Questions: www.trustedchoice.com/faq
License Agreement: www.trustedchoice.com/licenseagreement
Consumers: www.trustedchoice.com
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